Associate Director, Brand and Marketing Communication

Are you a visionary marketing and brand communication leader ready to make a significant impact in the financial sector? Standard Chartered Indonesia invites you to join our dynamic team as an Associate Director, Brand and Marketing Communication. This pivotal role is your opportunity to shape the brand narrative and drive strategic marketing initiatives that resonate with our diverse customer base. Based in Jakarta Raya, you will work closely with cross-functional teams to develop and execute innovative campaigns that enhance our market presence and customer engagement.

With a proven track record in brand management and marketing communication, you will lead a team of talented professionals to deliver exceptional results. Standard Chartered Indonesia is a global financial institution with a strong presence in Indonesia, offering a wide range of financial products and services. This role presents a unique chance to leverage your expertise in a dynamic and fast-paced environment, contributing to the growth and success of one of the world's leading banks.

In this role, you will be responsible for developing and implementing comprehensive brand strategies, managing marketing campaigns, and ensuring consistent brand messaging across all touchpoints. You will collaborate with internal stakeholders, including product managers, sales teams, and customer service, to align marketing efforts with business objectives. Utilizing tools like Adobe Creative Suite, Google Analytics, and Hootsuite, you will analyze market trends, measure campaign performance, and optimize strategies to achieve maximum impact.

📋 Tanggung Jawab Pekerjaan

• Develop and execute strategic brand and marketing communication plans to enhance brand awareness and customer engagement.
• Lead a team of marketing professionals to deliver innovative and effective campaigns.
• Manage brand identity and ensure consistent messaging across all communication channels.
• Conduct market research and analyze consumer trends to inform strategic decisions.
• Collaborate with cross-functional teams to align marketing efforts with business objectives.
• Monitor and report on campaign performance using analytics tools.
• Stay updated with industry trends and best practices in brand and marketing communication.
• Represent Standard Chartered Indonesia at industry events and conferences.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, or a related field.
• 8-10 years of experience in brand and marketing communication, with a proven track record in developing and executing successful campaigns.
• Proven experience in managing and leading marketing teams.
• Strong understanding of digital marketing strategies and tools, including SEO, SEM, and social media marketing.
• Excellent communication and interpersonal skills.
• Ability to work in a fast-paced, dynamic environment.
• Proficiency in English, both written and spoken.
• Certification in digital marketing or related fields is a plus.

🛠️ Keahlian

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